THE ALARM’S JULES PETERS
Hosts TREAT: RETREAT
For Women Who Have Breast Cancer
Free Weekend of Restorative Therapy and Camaraderie
To Relieve the Stress and Feeling of Isolation During Treatment
 
Nomination Process for 2025 Edition Open Now!

When Jules Peters of THE ALARM received her final dose of chemotherapy seven years ago this month in 2017, it set off a life mission in her mind: use her massive platform as a member of the band to draw attention to breast cancer and connect with other women who are stricken with it (her husband/bandmate Mike Peters was doing similar, having been diagnosed with non-Hodgkin’s lymphoma years before). Having co-founded Love Hope Strength Foundation which raises awareness and funds for cancer research, care and awareness with Mike, their advocacy has created a worldwide network of fundraisers including mountaintop concerts, a B&B in Wales for cancer patients, and the aforementioned foundation.

Last month, Jules hosted the inaugural Love Hope Strength Treat: Retreat, a free weekend event in the U.K., which provided an opportunity for women affected by breast cancer the opportunity to rest, relax, regroup, recuperate, reset, retreat, and heal. Taking place at the Waterfalls Apartments and The Red Bar and Cafe in Dyserth, North Wales, Jules and 18 fellow women patients used this weekend retreat to give them hope, build their strength and feel loved.

The women were entertained by an exceptional acoustic performance by Jules’ husband and founder of The Alarm, Mike Peters, who performed the meditative fan favorite “Walk Forever By My Side” from the Strength album and “Heroine,” a ballad he had written for Jules as she was undergoing breast cancer treatment.

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